Category: Fashion

  • 5 of the most common techniques now being used by brands to enter the metaverse

    The digital world is not necessarily a novel idea; however, the presence of the fashion industry within it has been rapidly growing over the past few years, with 2022 in particular proving to be a year that has so far been full to the brim of digital integration and metaverse activations. While the digital world […]

  • Why Nike built a sneaker that can be taken apart? 

    The Brooklyn Half Marathon was staged in New York for the first time since the beginning of the pandemic. This was the first time the race had been held in the city since the pandemic began. After finishing the 13.1 mile race, a young runner who was in his thirties passed out and was subsequently […]

  • The significance of data in the realm of digital fashion design

    In spite of the fact that we typically conceive of fashion as an intuitive activity, it has historically demanded a significant amount of information and understanding. All of the data, from the trickle-down and bubble-up of fashion trends to market statistics and the sizing details of clients, needs to be processed in an ethical and […]

  • 2 Ways Fashion Brands Can Optimize In-Store Purchases & Manufacturing Planning

    As fashion’s future threads itself more intimately into the digital domain, fashion firms try to remain competitive through these times of fast change. Nearly everyone in fashion thinks that to succeed even in seasons of upheaval, brands must focus more on e-commerce. According to the McKinsey 2021 State of Fashion report, 70 percent of fashion […]

  • 5 trends: Indian handicraft sector to an upsurge in 2022

    The future of Indian handicrafts looks promising in days to come thanks to effective government schemes, advent of special platforms, technology coming to the rescue and a host of other things. Indian handicrafts are the embodiment of our country’s diverse culture and rich heritage. Indian artists sculpt their particular art into forms that can be […]

  • In spite of the fact that they collaborate, luxury fashion and fast fashion will never become one.

    Since 1946, names like Dior have been a part of the fashion business. Approximately 44 years later, in the early 2000s, fast fashion began to make its presence known in the garment market, beginning with names like Zara. Even though fast fashion has been rather popular in recent years, luxury fashion firms are still present […]